Since we started in 2008, our goal has been
to help people create software that is easier to use. We do this by
providing software tools, teaching people about UX, and by building a
long-lasting company so that we can achieve our ambitious goal. We
like to compete on usability and customer service. We’re good people,
and we care.
We are trying to build
a company we’d like to do business with ourselves. We aim to be a
company that’s human, respectful, transparent, inclusive, socially and
environmentally conscious, and a good citizen of
the world and the Web. We try to be approachable via a clear
website, with lots of way to contact us or get self-service help.
We have been an example of transparency
since the beginning, via our team blog and his numerous interviews
and talks. We try
to be a fun company to deal with: we don’t take ourselves too seriously,
we provide fun items in our swag stores, we even give you
ideas for what to make for dinner!
We are a solid, independent little software
company. We started in 2008 as a one-man-shop, and have been growing organically ever since. We
have lots and lots of customers. We are both extremely profitable and fiscally
conservative. We turn away external investors every week and have turned
down serious, multi-million-dollar acquisition offers, because we
believe it’s the right thing for us and for our community. We want to
stick around and be here for you, simple as that.
sales-related FAQs and are PCI compliant. We are friendly to the press,
considered thought leaders in our field, and often copied by others, which we
find flattering. We are well established in the UX software market, with
big partners (Google, Atlassian) and with good relationships with big
Take a second.
Let it sink in.
The first impression
might be disorienting. There are very few interface elements on the
screen. Start exploring however, and you'll find out that Mockups is
filled with powerful yet only-visible-when-you-need-them
Getting your ideas out should be
effortless. We sweat the details so the app gets out of
your way, instead of forcing you to learn it. You won't see many
dialog windows interrupting your flow, and you won't have to twiddle
with options all the time.
We've been in business
long enough that we think we have learned enough about ourselves, our
product, our customers and our competitive space to be able to put a stake
in the ground and tell the world what we're about.
Our sweet spot:
the ideation phase
Mockups really shines during the
early stages of designing a new interface.
that it will help you get "in the zone", and stay there. Our aim is
for you to forget our software is there at all.
Mockups offers the same speed
and rough feel as sketching with pencil, with the advantage
of the digital medium: drag & drop to resize and rearrange elements,
make changes without starting over, and your work is clear enough
that you'll make sense of them later.
Your whole team can come
together around the right design using Mockups. It's so easy to learn, both
clients and customers can use it, to describe their needs more clearly.
Mockups intentionally makes your
wireframes scream both This is not final! and I just
threw this together, eliciting honest feedback, which results
in better wireframes, easier-to-use features, and happier users of
your product. That's what it's all about.
We realize being the in-between tool
is a hard balance to strike, but we think we're doing a pretty good
job at it and we're committed to it. It's why we created Mockups in
the first place.